AI Insights · Timothy · October 2025
Top 5 Beauty Retail Apps on iOS in Ukraine: Q3 2025 Performance
Explore the performance trends of the top beauty retail apps on iOS in Ukraine during Q3 2025, highlighting downloads and active user metrics.
In the third quarter of 2025, the beauty retail app market in Ukraine showed varied performance across different metrics, as captured by Sensor Tower data.
BROCARD: доставка косметики experienced a gradual decline in weekly downloads, starting at approximately 8K in early July and dropping to around 6.1K by the end of September. Despite this, weekly active users remained relatively stable, fluctuating slightly around 45K.
EVA - мережа магазинів краси! maintained a consistent download rate, averaging around 5.5K downloads weekly. The app saw a notable peak in weekly active users, reaching over 178K mid-September, before settling back to approximately 176K by the end of the quarter.
MAKEUP - Beauty without limits showed a modest increase in weekly downloads, peaking at nearly 5K in the last week of September. However, active users saw a decline towards the quarter's end, from about 123K to 100K.
Notino: profumi e cosmetici had fluctuating download numbers, with a significant rise in late September, reaching 5.2K. Active user numbers decreased over the quarter, starting at approximately 54K and ending at 43K.
PROSTOR experienced a slight decline in downloads, from about 3.6K to 2.1K. Its active user base remained fairly stable, hovering around 15K.
These insights provide a snapshot of the current trends in Ukraine's beauty retail app market. For more detailed analysis, visit Sensor Tower.
